I never would have guessed this collaboration but am definitely not complaining. The General Mills cereal brand Wheaties has teamed up with the Fulton craft brewery out of Minneapolis to bring us Hefewheaties, a hefeweizen beer inspired by the breakfast of champions. The south German style wheat beer is brewed with over 50% malted wheat which spoke to the Wheaties people. I’m not sure I see the connection between beer and a cereal aimed at the health conscious, but I’m also not complaining.
Unfortunately, for the time being you can only get it in Minneapolis in 16 oz. tallboy cans. The Fulton tap room will have a few events to feature the brew, but other than that you’ll need to be in the Twin Cities market to get a tast, but I can’t imagine if the demand is high enough they won’t make it more widely available.